Teardown flow

We show the visibility leak before selling the fix.

The marketing flow is simple: test what AI, Google and Maps understand today, show the gap, explain why it costs enquiries, then ship the highest-leverage fix.

1Visibility leak
2Commercial cost
3Exact fix
4Snapshot CTA

Repeatable formats

Content that sells without sounding like an agency.

01

Live clinic teardown

Check a clinic search in AI, Google and Maps. Show what appears, what is missing and which signal should be fixed first.

02

Checklist tutorial

Give a simple checklist: GBP services, treatment FAQs, schema, reviews, internal links and AI-readable files.

03

Before / after fix

Show a weak service page or GBP service section, then rewrite it into a clearer answer-led version.

04

Build in public

Document pages shipped, prompts tested, GBP posts written and proof assets created for Citable London.

Example hooks

Short, specific, useful.

  • Your clinic has SEO. But can AI explain why patients should trust you?
  • I tested London clinic searches in AI. The same gaps keep showing up.
  • Most treatment pages describe the service. Good pages answer the decision.
  • Reviews are language Google and AI can read, not only a star rating.
  • Google Business Profile is not a listing. It is a trust engine.